The Human Side of Home Buying In today’s real estate business, technological advances allow most tasks to be carried out seamlessly, on the go, and at the touch of a button. House hunting apps ...
Mastering the Art of the Perfect Headshot Though headshots originated in Hollywood to woo casting directors, real estate agents were some of the first professionals to use them to market their business. ...
3 Ways to Effectively Manage Real Estate Client Expectations Has it been decades since your new clients bought and sold their first home? Did they conduct their only transaction in another state under a different set of ...
The Importance of Branding What do BMW, Old Spice, and Apple have in common? These companies have mastered the art of memorable branding. Even if you've never driven a BMW, it’s probably ...
Millennials: Shaping the Future of Real Estate The real estate industry is on the cusp of a significant wave of new homebuyers that will drive the housing market for at least the next decade: millennials. ...
REALTOR® Tips: How to Create Outstanding Listing Presentations If you’ve been selling real estate for more than five minutes, you already know that you need to dress well and show up on time. You probably also understand that ...
REALTOR® Tips: Jazz Up Your Holiday Marketing Plan Creating a unique and engaging real estate marketing strategy is no easy feat, especially when you spend a lot of your time following up with leads and meeting ...
REALTOR® Tips: Complimentary Open House Tools Over a century ago, the first open houses were used to showcase new homes with innovative design and cutting-edge technology... including electric lighting!
5 Essential Skills for Real Estate Success Narrowing your focus is all the rage among business and productivity gurus these days, but this approach doesn’t always work for real estate professionals. After ...
Proven Prospecting Strategies for the Modern Agent Anyone who works in sales will tell you, generating leads isn’t always easy! In fact, over 40% of salespeople report that prospecting is the hardest part of the ...